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With a passion for both visual communication and data analytics, the ability to derive insights from data and present those insights in a visually meaningful way to stakeholders is a strength of mine. After gaining over 10 years of work experience in the Graphic Design field, I went back to school to earn a Master's in Marketing Analytics and Insights from Pennsylvania State University due to my desire to understand how data was impacting the world around me. Visual art and data are unique in that they are both forces that continually permeate and shape our lives without us being fully aware. Having the ability to act on both of these forces, I am able to communicate complex data outputs into visually comprehensive insights for stakeholder to easily digest and act upon.

Personal Projects
Netflix Case Study

Netflix Case Study

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Bud Light Seltzer Case Study

Bud Light Seltzer Case Study

07:15
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Casper Case Study

Casper Case Study

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McDonald's Case Study

McDonald's Case Study

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I am passionate about the intersection of data analysis and visual communication and how they drive business impact. With 10+ years of experience in graphic design and a Master’s in Marketing Analytics and Insights from Penn State University, I specialize in transforming complex data sets into clear, actionable insights through compelling visual storytelling. My expertise includes data visualization, stakeholder communication, and performance analytics, enabling organizations to make informed, strategic decisions. By bridging creative design and data-driven insights, I help translate raw data into meaningful narratives that drive engagement and business growth.

workexperience

Threadbird
Art Production Manager

Team management, apparel mockup, conceptual design, and departmental content and data management

Cumulus Media
Graphic Designer

Page layout design, illustration, template creation, and assistant

to the creative director

Martha Christine
Freelance Designer and Marketer

Marketing analytic solutions that drive business success. Publication, promotional, and logo/identity design

contact me

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Message me here, or email me. I'd love to get in touch with you about any data or design needs, and I welcome any questions or feedback you may have.

 

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All work © 2025 Martha Christine | Nashville

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